The Cycle of Investing


Provided by Taylor McClish

When markets fall, it’s easy to forget that downtrends are part of the investing cycle. So when prices slip, it's a good time to review some common terms that you may be hearing that describe today’s financial markets.

The first is “pullback,” the mildest form of a drop in the markets. You might hear a market commentator refer to a dip of 5% to 10% after a peak as a pullback.

The next term is “correction,” which is used when markets drop 10% to 20% after a peak. Then there is a “bear market,” where the drop is 20% or more since the last peak.

When prices are trending lower, it’s easy to second-guess yourself. But over the years, I’ve found that doesn’t help.

We’ve aligned your investment strategy with your goals, time horizon, and risk tolerance. We built your portfolio anticipating that there will be good times and bad.

If you find yourself thinking “this time, it’s different,” please reach out as soon as possible. It’s important that you feel comfortable with our approach and we’d be happy to talk with you.


Taylor McClish may be reached at (503) 239-3060 or Taylor.McClish@cunamutual.com

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This material was prepared by MarketingPro, Inc. for use by Taylor McClish. The return and principal value of investments will fluctuate as market conditions change. When sold, investments may be worth more or less than their original cost.

Securities sold, advisory services offered through CUNA Brokerage Services, Inc. (CBSI), member FINRA/SIPC, a registered broker/dealer and investment advisor. CBSI is under contract with the financial institution to make securities available to members. Not NCUA/NCUSIF/FDIC insured, May Lose Value, No Financial Institution Guarantee. Not a deposit of any financial institution. CUNA Brokerage Services, Inc., is a registered broker/dealer in all fifty states of the United States of America.

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